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Privacy Policy

Last updated on November 02, 2019. This Privacy Policy is effective immediately.

We have created this privacy statement in order to demonstrate our firm’s continuing commitment to the privacy of personal information provided by those visiting and interacting with this website. We hold the privacy of your personal information in the highest regard. The following discloses our information gathering and dissemination practices for this website.

We recognize the importance of protecting your privacy, and our policy is designed to assist you in understanding how we collect, use and safeguard the personal information you provide to us, and to assist you in making informed decisions when using our site. This policy will be continuously assessed against new technologies, business practices, and our customer's needs.

General Data Protection Regulation (GDPR)

What Information Do We Collect?

When you visit this website you may provide us with two types of information: personal information you knowingly choose to disclose that is collected on an individual basis, and website use information collected on an aggregate basis as you and others browse our website.

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. If you wish to be informed about what personal information we hold about you, and if you want it to be removed from our systems, please contact us. 

In certain circumstances, you have the following data protection rights:

  • The right to access, update or to delete the information we have on you
  • The right of rectification
  • The right to object
  • The right of restriction
  • The right to data portability
  • The right to withdraw consent

Log Files

Marketing On Fire follows a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this, and it’s a part of the hosting services' analytics. The information collected by log files includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users' movement on the website, and gathering demographic information.

Cookies and Web Beacons

Like any other website, Marketing On Fire uses ”cookies”. These cookies are used to store information including visitors' preferences, and the pages on the website that the visitor accessed or visited. The information is used to optimize the users' experience by customizing our web page content based on visitors' browser type and/or other information.

Google DoubleClick DART Cookie

Google is a third-party vendor on our site. It also uses cookies, known as DART cookies, to serve ads to our site visitors based upon their visit to www.website.com and other sites on the internet. However, visitors may choose to decline the use of DART cookies by visiting the Google ad and content network Privacy Policy at the following URL – https://policies.google.com/technologies/ads

Our Advertising Partners

Some of the advertisers on our site may use cookies and web beacons. Our advertising partners are listed below. Each of our advertising partners has their own Privacy Policy for their policies on user data. For easier access, we’ve hyperlinked to their Privacy Policies below. 

Google 
https://policies.google.com/technologies/ads

1. Personal Information
This is what you choose to provide. 

2. Registration Information 
When you register for any of our products, services, or newsletters you will provide us information about yourself. 

3. Email Information
If you choose to correspond with us through email, we may retain the content of your email messages together with your email address and our responses. We provide the same protections for these electronic communications that we employ in the maintenance of information received by mail and telephone. 

4. Website Use Information 
Similar to other commercial websites, our website utilizes a standard technology called cookies (see explanation below, What Are Cookies?) and web server log files to collect information about how our website is used. Information gathered through cookies and web server logs may include the date and time of visits, the pages viewed, time spent at our website, and the websites visited just before and just after our website.

Privacy Policies

You may consult this list to find the Privacy Policy for each of the advertising partners of Marketing On Fire.

Third-party ad servers or ad networks employ technologies like cookies, JavaScript, or Web Beacons that are used in their respective advertisements and links that appear on Marketing On Fire, which are sent directly to a user’s browser. They automatically receive your IP address when this occurs. These technologies are used to measure the effectiveness of their advertising campaigns and/or to personalize the advertising content that you see on websites that you visit. 

Note that Marketing On Fire has no access to or control over these cookies that are used by third-party advertisers.

Third Party Privacy Policies

Marketing On Fire's Privacy Policy does not apply to other advertisers or websites. Thus, we are advising you to consult the respective Privacy Policies of these third-party ad servers for more detailed information. It may include their practices and instructions about how to opt-out of certain options. You may find a complete list of these Privacy Policies and their links here:

You can choose to disable cookies through your individual browser options. More detailed information about cookie management with specific web browsers can be found at the browsers' respective websites.

What Are Cookies?

A cookie is a very small text document, which often includes an anonymous unique identifier. When you visit a website, that site`s computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies. Each website can send its own cookie to your browser if your browser`s preferences allow it, but (to protect your privacy) your browser only permits a website to access the cookies it has already sent to you, and not the cookies sent to you by other sites. Browsers are usually set to accept cookies. However, if you would prefer not to receive cookies, you may alter the configuration of your browser to refuse cookies. If you choose to have your browser refuse cookies, it is possible that some areas of our site will not function as effectively as when viewed through cookie-accepting browsers. A cookie cannot retrieve any other data from your hard drive nor pass on computer viruses.

Information Provided to Us by You

We use personal information for the purposes of administering our business activities -- to provide the products and services you requested, process your payments, monitor the use of service, monitor our marketing and promotional efforts, improve our content and service offerings, customize our site`s content, layout, services, and for other lawful purposes. These uses improve our site and better tailor it to meet your needs.

Furthermore, such information may be shared with others on an aggregate basis. Personally identifiable information or business information will not be shared with parties except as required by law. Occasionally, we may also use the information we collect to notify you about important changes to our website, new services, and special offers we think you will find valuable. You may notify us at any time if you do not wish to receive these offers by emailing us at the link provided in the newsletter.

Information We Collect From Cookies

As you visit and browse our website, we use cookies to differentiate you from other users. In some cases, we also use cookies to prevent you from having to log in more than is necessary for security. Cookies, in conjunction with our web server`s log files, allow us to calculate the aggregate number of people visiting our website and to know which parts of the site are most popular. This helps us gather feedback to constantly improve our website and better serve our clients. Cookies do not allow us to gather any personal information about you, and we do not intentionally store any personal information that your browser provided to us in your cookies.

What are Dynamic Ads?

Dynamic Ads are ads that are personalized in real-time according to the user. Unlike static ads that show the same content on every impression, Dynamic Ads enable the advertiser to display a unique creative for different users. Dynamic Ads are the only feasible way to scale up the number of creative content per campaign and to personalize them on each impression.

What is ReTargeting?

The main goal of ReTargeting Ads is to re-engage site visitors after they have left the site. Dynamic ReTargeting Ads are generated based on the actual products or offers viewed on the advertiser's site. For example, if you've visited a retailer's website and viewed a specific product, you might receive a banner ad containing that product. Rather than showing the same ad to every visitor, Marketing On Fire will select the most relevant ad copy based on the user's activity on the site. Marketing On Fire’s Personalized ReTargeting Platform works when an advertiser places our tag on his website. The tag embeds a third-party cookie on the browser of users visiting the site. Using Real-Time Bidding (RTB) Ad Exchanges, it is then possible to focus media buying efforts on those visitors. It is important to note that the cookie itself does not contain any personal identifying information. Our Personalized ReTargeting ads intelligently match the right offering to each visitor based on his previous activities on the site. Each advertiser using Marketing On Fire services is responsible for limiting the number of ad impressions shown to each user, in order to ensure that viewers are not overly-exposed to specific ads.

How Can I Keep Myself From Being ReTargeted?

Marketing On Fire makes removing our tracking cookie easy for any user who wishes to do so. Users that don't want to see Personalized Ads should simply email help@gomof.com.

Legally Compelled Disclosure of Information

We may disclose information when legally compelled to do so. In other words, when we, in good faith, believe that the law requires it. Or that it is required for the protection of our legal rights, we may also disclose account information when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be violating our Terms of Service or to protect the safety of our users and the Public.

Our Commitment to Data Security

Please note that your information will be stored and processed on our computers in the United States. The laws on holding personal data in the United States may be less stringent than the laws of your country of residence or citizenship. To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

Choice/Opt-In/Opt-Out

This site allows visitors to unsubscribe so that they will not receive future messages. After unsubscribing, we will discontinue sending the particular messages in the soonest technically-feasible amount of time.

Choice/Opt-In/Opt-Out

This site allows visitors to unsubscribe so that they will not receive future messages. After unsubscribing, we will discontinue sending the particular messages in the soonest technically-feasible amount of time.

A Special Note About Children

Children are not eligible to use our services unsupervised, and we ask that children (under the age of 14) do not submit any personal information to us. If you are a minor, you can use this service only in conjunction with permission and guidance from your parents or guardians.

Another part of our priority is adding protection for children while using the Internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their children’s online activity.

Marketing On Fire does not knowingly collect any personally identifiable information from children under the age of 13. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately, and we will do our best efforts to promptly remove such information from our records.

Policy Modifications

We may change this Privacy Policy from time to time. If or when changes are made to this Privacy Policy, we will email users who have given us permission to do so. We will post any changes here, so be sure to check back periodically. However, please be assured that if the Privacy Policy changes in the future, we will not use the personal information you have submitted to us under this Privacy Policy in a manner that is materially inconsistent with this Privacy Policy, without your prior consent.

IP Addresses

IP addresses are used by your computer every time you are connected to the Internet. Your IP address is a number that is used by computers on the network to identify your computer. IP addresses are automatically collected by our web server as part of demographic and profile data known as traffic data, so that data (such as the web pages you request) can be sent to you.

Other Websites Linked to Our Website

We are not responsible for the practices employed by websites linked to or from our website, or the information or content contained therein. Often, links to other websites are provided solely as pointers to information on topics that may be useful to the users of our website. Please remember that when you use a link to go from our website to another website, our Privacy Policy is no longer in effect. Your browsing and interaction on any other website, including any website which has a link to our own website, is subject to that website`s own rules and policies. Please read or go over those rules and policies before proceeding.

Your Consent

By using our website, you consent to our collection and use of your personal information as described in this Privacy Policy. We reserve the right to amend this Privacy Policy at any time, with or without notice.

Surveys & Contests

From time to time, our site requests information from users via surveys or contests. Participation in these surveys or contests is completely voluntary, and the user, therefore, has a choice whether or not to disclose this information. Information requested may include contact information (such as name and shipping address), and demographic information (such as zip code, age level). Contact information will be used to notify the winners and award prizes. Survey information will be used for purposes of monitoring or improving customer satisfaction with the use of this site.

Acquisition or Changes in Ownership

In the event that the website (or a substantial portion of its assets) is acquired, your information would be considered part of those assets and may be part of those assets that are transferred.

Online Privacy Policy Only

Our Privacy Policy applies only to our online activities and is valid for visitors to our website with regards to the information that they shared and/or collect in Marketing On Fire. This policy is not applicable to any information collected offline or via channels other than this website.

Notice of Compliance to California Residents – Your California Privacy Rights Under The California Online Privacy Protection Act and the California Business and Professions Code

This privacy policy identifies the categories of personally identifiable information that our company collects through our website or online services about individual consumers who use or visit Marketing On Fire’s commercial websites or online services in connection with Marketing On Fire “the Site,” and the categories of third-party persons or entities with whom our company may share that personally identifiable information.

MOF does not maintain an online process for any individual consumer who uses or visits our commercial website or online service to review and request changes to any of his or her personally identifiable information that is collected through our website or online service.

See the section above titled "Policy Modifications" for a description of the process by which our company notifies consumers who use or visit our commercial website or online service of material changes to our company's privacy policy for this website or online service.

For the purposes of this policy and California compliance the following definitions apply:

Depending on your activity on our website or online service, the following "personally identifiable information" may be collected, in addition to what is in prior sections of this document. The term "personally identifiable information" means individually identifiable information about an individual consumer collected online via the Site from an individual and maintained by us in an accessible form and may include any of the following:

  • A first and last name;
  • A home or other physical address, including street name and name of a city or town;
  • An email address;
  • A telephone number;
  • Any other identifier that permits the physical or online contacting of a specific individual; and
  • Information concerning a user that the Site collects online from the user, and which is maintained in personally identifiable form, in combination with an identifier described within this Privacy Policy. Under California Law SB 27, California residents have the right to receive, once a year, information about third parties with whom we have shared information about you or your family for their marketing purposes during the previous calendar year, and a description of the categories of personal information shared. To make such a request, please send an email to help@gomof.com and please include the phrase "California Privacy Request" in the subject line, the domain name of the website you are inquiring about, along with your name, address, and email address. We will respond to you within thirty (30) days of receiving such a request.

Consent

By using our website, you hereby consent to our Privacy Policy and agree to its terms. This Privacy Policy does not create any contractual or other legal rights in or on behalf of Marketing On Fire or any other party, and is not intended to create any such rights.

This site is not a part of the FaceBook website or FaceBook Inc. Additionally, this site is NOT endorsed by FaceBook in ANY WAY. FACEBOOK is a trademark of FaceBook, INC.